by George Nelson
In 1952 $125 was a lot of money to charge for a single lamp. So much in fact that not even a famous designer and Architect like George Nelson could purchase one of the new Swedish hanging lights introduced to the American market.
Instead the price tag inspired Nelson to create his own range of pendant, table and floor lamps amongst which was the beautiful Nelson Pear Lotus table lamp. In doing so he also created a valuable lesson for the design community: “Don’t price your work so highly that world famous designers can’t afford them and are forced to create their own product which drive yours from the market.” We like to call this the Nelson Price Point principle.
Nelson’s work lives on today whilst the original Swedish lamps have disappeared from the history books. Today this table lamp is still available from Herman Miller.
See the Nelson Pear Lotus Table Lamp in the home of @hanhbannister – a new entry into our home showcase.
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